Vice President, B2B
With 15+ years of experience in sales and marketing, Ambereen Sheikh leads the strategically vital out-of-home portion of Nespresso’s business.
Ambereen joined Nespresso in June of 2015 to lead the development of Nespresso’s B2B market strategy and the B2B team. Since joining Nespresso, Ambereen has delivered a new route-to-market approach and centralized all B2B functions under one group to include sales and marketing. Her role is focused on driving out-of-home sales, business development, distribution management, excellence in market execution, sales training, trade marketing and alignment with consumer marketing to drive trial and awareness through the B2B.
Most recently, Ambereen was the Vice President, On Premise Sales for Red Bull North America, managing a team of 140+ employees across the US. Prior to Red Bull, Ambereen has worked in various Global Corporations including Caltex Philippines, Arnold Worldwide, Merck & Co., The Dial Corporation and FIJI Water where she held a number of roles that encompassed marketing, strategic partnerships, business development, brand acquisitions, and sales.
Ambereen spent her formative years living overseas in countries such as Yemen, Bangladesh, Pakistan, the Philippines and Turkey which has led to her passion for travel and languages. Outside the office, Amber is also an avid athlete and can be found scuba- diving, doing ashtanga yoga, and hiking. Ambereen and her husband have two young children and a recent addition to the family, a Vizsla pup.